The brand is Vibrant Aging. We are falling apart - literally. For the first time more people are dying from the effects of obesity than from starvation. We are being poisoned by a compromised food supply that is compromising our health. As a society we are living our entire lives in our emergency setting - fight or flight - and we are burning out from stress and the diseases that stress causes. What can we do? Vibrant Aging is about taking control of our lives and embracing the process of growing older, rather than getting old. There are solutions and there are choices we can make to look, feel and perform younger and live healthier longer.

Ken Ludwig is a child of the 60's whose embrace of the sex, drugs and rock'n'roll lifestyle gave him an up close and personal look at the bottom of the barrel. He has transformed 25 years of alcoholism and drug addiction into over 30 years of sobriety, personal development and Coaching success. He and his wife Lisa have created Vibrant Aging to help people bust the myth that aging is bad for your health. It's all about growing older, not getting old.